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Public relations

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Thesaurus entry

Scope note: Often intended to change understanding, attitudes, and behavior; includes exhibits, public speaking, advertising, publicity, promotional material, commercials, public education, and awareness; excludes CONFERENCES and CONFERENCE PROCEEDINGS

Related terms

Use these terms to retrieve similar results in a search:

• Advocacy
• Management
• Marketing
• Radio
• Television

Use for

Use this term in a search instead of the following:

• Advertising
• Public information